Sethi, Suresh P
Suresh Sethi holds the Eugene McDermott Chair and is Professor of Operations Management. He also is the Founder and Director of the Center for Intelligent Supply Networks. His research interests include:
- Supply chain management
- Partially observed inventory models
- Hierarchical decisions in dynamic stochastic manufacturing systems
- Dynamic and stochastic advertising models
- Optimal pricing, development and maintenance of software
- Decision, forecast, and rolling horizons in dynamic optimization problems
- Scheduling and sequencing of robotic cells
- Mathematical finance
- Genuine savings and value of population
Recipient of the 2020 Sushil K. Gupta POMS Distinguished Service Award from the Production and Operations Management Society (POMS).
Works in Treasures @ UT Dallas are made available exclusively for educational purposes such as research or instruction. Literary rights, including copyright for published works held by the creator(s) or their heirs, or other third parties may apply. All rights are reserved unless otherwise indicated by the copyright owner(s).
(Wiley, 2018-07-18)We consider a manufacturer who procures raw material through a long-term contract as well as in a spot market to produce goods for selling to consumers, a fraction of whom are risk averse. We assume that the manufacturer ...
Scheduling in Production, Supply Chain and Industry 4.0 Systems by Optimal Control: Fundamentals, State-of-the-Art and Applications (Taylor & Francis Ltd, 2018-02-08)This paper presents a survey on the applications of optimal control to scheduling in production, supply chain and Industry 4.0 systems with a focus on the deterministic maximum principle. The first objective is to derive ...
(De Gruyter, 2019-06-12)We investigate firms' remanufacturing strategies for the case of a duopoly. On the one hand, remanufactured products cannibalize sales of new products of the same firm thereby hurting its profits. On the other hand, they ...
(Wiley-Blackwell, 2019-05-25)We study a retailer’s sourcing contract when the supplier’s reservation profit (offered by his outside options) depends on his cost, which is privately known to only the supplier. An interesting discovery from our analysis ...
Online Market Entry and Channel Sharing Strategy with Direct Selling Diseconomies in the Sharing Economy Era (Elsevier B.V., 2019-05-16)Channel sharing is an important marketing strategy for giant retailers who sell their own store brands and resell national brands for cooperative manufacturers simultaneously. To expand their market and increase profitability, ...
(Springer, 2018-07-20)Supply chains today routinely use third parties for many strategic activities, such as manufacturing, R&D, or software development. These activities often include relationship-specific investment on the part of the vendor, ...
We investigate the impact of power structures on the production and pricing strategies in a decentralized subcontracting assembly system consisting of two suppliers (key supplier and subcontractor) and one manufacturer ...
Frequent product introductions emphasize the importance of product rollover strategies. With single rollover, when a new product is introduced, the old product is phased out from the market. With dual rollover, the old ...
Firms that want to increase the sales of their brands through advertising have the choice of capturing market share from their competitors through brand advertising, or increasing primary demand for the category through ...