Şimşek, A. Serdar
A. Serdar Şimşek is an Assistant Professor of Operations Management. His research interests include:
- Empirical Operations Management
- Pricing and Revenue Management
- Supply Chain Management
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(Wiley, 2019-01)We consider pricing problems when customers choose under the Markov chain choice model. In this choice model, a customer arriving into the system is interested in a certain product with a certain probability. Depending on ...
Technical Note - an Expectation-Maximization Algorithm to Estimate the Parameters of the Markov Chain Choice Model We develop an expectation-maximization algorithm to estimate the parameters of the Markov chain choice model. In this choice model, a customer arrives into the system to purchase a certain product. If this product is ...