Kim, Tongil "TI"
Permanent URI for this collectionhttps://hdl.handle.net/10735.1/8965
Tongil "TI" Kim Joined the Naveen Jindal School of Management faculty in 2020 as an Assistant Professor of Marketing, His research interests include:
- Healthcare marketing
- Advertising
- Empirical industrial organization
- Structural modeling
- Econometrics
- Marketing and public policy
- Franchising
- Marketing strategy
ORCID page